The new deal highlights CloserStill’s confidence in the venue and the exhibition.
CloserStill Media has signed a new long term agreement with the National Exhibition Centre (NEC) which will see the Dentistry Show return to the Birmingham venue annually for the next three years.
The Dentistry Show, which has been held at the NEC since 2007, and has co-located with the Dental Technology Showcase since 2014, brings together dental professional from across the UK to discover and learn about the latest developments in the industry and undertake some of the best free-to-attend clinical education available.
Chris Brown, Group Event Director at CloserStill, said: “We welcomed a record number of visitors to the most recent edition of the Dentistry Show at the NEC and we are confident that the show will continue to grow. With its central location and first rate transport links, the NEC is easily accessible for dental professionals across the UK, so it is the perfect home for the Dentistry Show and DTS. We have a great relationship with the venue team and we had no hesitation in committing The Dentistry Show’s immediate future to the NEC.”
The NEC has a fantastic retention rate of 95% for annual exhibitions and this statistic, coupled with CloserStill Media’s long term commitment to the venue, reinforces the NEC as the venue of choice.
NEC Account Manager, Louise Conway said: “We are delighted to be extending our relationship with CloserStill Media. The Dentistry Show is a fantastic event that constantly delivers dynamic and engaging content for its visitors. We are looking forward to working with organisers for the next three years to help the show continue to grow.”
The Dentistry Show is part of an impressive and growing portfolio of CloserStill Media events held at the NEC, which also includes; The Pharmacy Show, Therapy Expo, Occupational Therapy Show and Best Practice.