Bradford Live Announces Autumn 2024 Launch Season

Bradford Live has announced that it will be opening its doors for its launch season in Autumn 2024.   

Bradford Live is set to be a premier destination for exceptional entertainment, delivering amazing experiences for visitors from Bradford, West Yorkshire and beyond. With the team now ready to open the diary to event organisers and promoters, the venue's launch season will commence in Autumn 2024.  

 Led by General Manager Darren Moore, visitors can expect top music acts from the British, Asian, and international music scenes, comedians, and family entertainment, and can now sign up to be the first to hear about the launch season and how to buy tickets. Developer, Bradford Live, will be handing the venue over to operator, the NEC Group, by mid-2024, before the Group completes the final fit out in the following months. 

Darren said: “Talks with interested promoters have been well underway for months, so it is great to confirm that the venue's transformation is now at the phase where we are able to formally contract events. In the coming months, we will start to reveal them subject to promoters’ announcement timelines, so watch this space! In the meantime, I encourage everyone to sign up to our mailing list, so they are the first to hear the latest news.”    

Bradford Live will be ‘an icon reborn’, with its exciting transformation well underway to breathe life back into the iconic 1930s landmark. It is expected to attract 300,000 visitors each year through hosting a calendar of 200+ events, providing the city with great live entertainment, plus conference, meeting, and banqueting spaces.    

 The venue will boast the renaissance of its beautiful 1930s ballroom, which will become a 500-person capacity space for hosting entertainment, conferencing and banqueting events, whilst the epic main auditorium will be reinstated to house an audience of over 3,000 fans.  

 Lee Craven of Bradford Live added: “Our vision is to create a cultural hub for the region that will celebrate the city and venue’s heritage, whilst ensuring world-class event spaces for generations to come. It's been a long journey, but the launch season is now in sight!”   

Councillor Alex Ross-Shaw, Portfolio Holder – Regeneration, Planning & Transport at Bradford Council added: "This is another important milestone for this amazing project that will help transform Bradford for many years to come. There’s been so much hard work to get to this point and knowing the launch season is moving ahead really brings home how exciting Bradford will be when we are UK City of Culture in 2025.” 

This diary opening marks a significant milestone in operator, NEC Group’s, commitment to delivering exceptional entertainment experiences to the Bradford community. The Group currently owns and operates NEC Birmingham, ICC Birmingham, Vox Conference Venue, Utilita Arena Birmingham and Resorts World Arena. It also operates ticketing, catering and hospitality service brands. 

Bradford Live will provide high-quality catering to suit all dietary requirements including halal and vegan, from menus of à la carte dining through to street food. Premium hospitality will also be available, offering a variety of options to upgrade event experiences to include VIP seating areas and pre-show food and drinks. 

To be the first to hear about the launch season and buying tickets, sign up today at bradfordlive.co.uk.